Matt was just trying to solve a problem that constantly kept breaking his momentum.
Like most serial entrepreneurs with many ventures, Matt was no stranger to pressure.
Payroll, burn rate, mounting overhead... a million things competing for his time.
But the real nightmare was...finding the right people.
Finding them.
Keeping them.
Trusting them to show up, care, and deliver.
Matt tried everything.
He started with a BPO
It sounded like a smart move... fully managed teams, fast onboarding, lower costs.
But once the work started, it just didn’t feel right.
The team changed constantly, no one really knew the business, and the focus was always on hitting numbers, not doing great work.
Every few weeks, there was someone new picking up where the last person left off, and it was clear this wasn’t going to be a long-term solution.
It felt cold. Transactional. And it wasn’t working.
So, he moved on to freelancers...
He thought maybe hiring one person directly would be better. So, he tried Upwork and Fiverr, brought a few people on, and for a moment, it felt like a step forward. BUT THEN...
The issues started showing up. One rushed through work and missed key details. Another stopped replying because they were juggling too many clients. Even when things started off strong, they never lasted.
Still trying to make it work, Matt turned to referrals. He figured someone in his circle had to know a solid hire. But even those didn’t stick.
Training felt endless, quality was all over the place, and just when someone started to get the hang of things, they’d disappear too.
But NOTHING actually worked...
Matt was spending more time managing outsourced chaos than running his business. And he wasn’t the only one.
The entire offshore hiring space was built around fragmented solutions, poor incentives, and broken promises. Nobody was thinking long-term.
But Matt was.
He didn’t want a rotating cast of “virtual assistants.” He wanted team members who would grow with the company over the next 10 years.
That became THE spark. The spark became a mission. And the mission became...
Until Satellite Teams
Matt did something most business owners never think to do and dared to ask a radical question...
What if I don’t hire someone local, like I always have?
What if they’re not across town, but across the world?
He always believed there were incredibly talented people out there... the real problem was that most companies had no idea how to find them...
That shift in thinking led to what eventually became Satellite Teams.
A system built to source full-time, high-performing team members globally, manage them with full compliance, and support them like any local employee.
Not a staffing firm, a BPO, or a VA shop... It was a better way to hire remote talent without compromise.
He wasn’t expecting it to change lives...
What caught him off guard were the messages from the team he had built. Notes from people saying things like, “I finally had the money to start building our house,”...
or “Now I can take my daughter to school every day and still work a great job.”
Some said they’d never had a real shot at a career like this before. Others were just grateful they didn’t have to choose between earning and living.
That’s when Matt realized these people didn’t just help him grow Satellite Teams... he was helping them build better lives too.
A kick under the table changed everything.
One day one of his Young Presidents’ Organization (YPO) meetup, Matt was casually walking through how he’d built his remote team...
But before he could even finish explaining, it turned into a full-on interrogation.
“How are you finding these people?”
“Wait...how is this even legal?”
“How much are you paying them?”
Everyone was leaning in. One guy pulled out his phone mid-conversation to take notes. Another said, “You’ve got to be kidding me. I’ve been trying to do this for months.”
They wanted a piece of his goldmine...
Then, under the table, a friend kicked Matt hard enough to get his attention. No whisper. Just a look, like, Dude, do you realize what you’ve built?
He had no idea how many other people were trying to solve the exact same problem.
So he helped a few of them out. Then a few more. And what started as doing a couple favors turned into a flood of referrals.
No ads. No sales team. Just word of mouth and real demand.
And in less than a year, he hit $4 million in revenue, purely from demand.
So, he refined the recruiting process, nailed down compliance, and built out the backend to handle payroll, benefits, onboarding, and all the works.
Then it hit him: franchising was the next big move...
As referrals kept rolling in, Matt found himself running a thriving business from anywhere, taking client calls in Bali, closing deals from Tulum...
What started as a fix for his own hiring challenges became a blueprint for freedom.
Eventually, he realized others could live like this too. That’s when the Satellite Teams franchise was born.
Simple to run, sticky by design, and built to scale... with no inventory, no overhead, and no cold outreach needed. And if you have the relationships, you can run it from anywhere.
And the only question you ever need to ask is...
“If you could hire better talent for half the cost, would you ever go back?”
Matt didn’t just solve THE hiring problem. He created a business built for how the world works now, one franchise partner at a time.
It all started by accident. Where it goes next is up to you.
If this feels like the kind of story you want to tell...
We’d be honored to help you turn it into your own.
Let’s explore what this could look like for you.
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